Marketing Manager – Loyalty at SKIDATA.

Tori Willis is a marketing manager starting her third year with SKIDATA, focusing on loyalty consulting, marketing, and business development. Tori joined SKIDATA in its Salzburg, Austria headquarters after spending seven seasons with the San Francisco 49ers American football team, where she oversaw the 49ers loyalty platform and fan engagement programs, assisted with marketing initiatives and team events, and worked on the opening of Levi’s® Stadium.

Highlights of the opening included involvement with the 49ers Museum and Hall of Fame, the 49ers Art Collection, and the 49ers Field Trip program for local schools. Tori’s focus during her tenure also included youth marketing, community relations, and women’s engagement.

Tori received her bachelor’s degree in Physical Education from the University of Arizona and a master’s degree in Sport Management at California State University, Long Beach. To round out her sports career, she spent a season in the hospitality department with the Los Angeles Dodgers baseball team (MLB) and a year in marketing with the Long Beach State University athletic department.

In her free time, she enjoys exploring local culture and events, devouring audiobooks (and real paper books!), and creating veggie bowls in her kitchen.