Back & Fresh

THE SPOT is ThinkSport’s flagship event — a one-of-a-kind gathering where leaders from International Federations, forward-thinking start-ups, academics, and athletes come together to explore the ideas shaping the future of sport. Whether you’re driving innovation, building partnerships, or simply passionate about what’s next, this is where connections spark and change begins.

This year’s edition will explore 6 key themes:

1. The Modern Athlete’s Identity
   How today’s athletes are redefining success — on and off the field.
2. Unlocking Potential
   The vital connection between mental health, youth participation, and peak performance.
3. The Power of Wearables
   How technology is transforming training, recovery, and performance insights.
4. AI & Robotics
   Disruptive innovation and its role in reshaping sport across all levels.
5. Bridging the Gap
   Start-ups meet industry leaders — together building bold, scalable solutions.
6. How much entertainment can sport take?
   A live podcast recording in collaboration with Unofficial Partner, diving into the evolving sport-entertainment balance.

In addition THE SPOT 2025 will host the finals of
2 Sports Innovation Challenges

1. AI & Robotics
2. Youth the future of play