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If you are a start-up in the field of sport or physical activity, it’s time to get ready for THE SPOT 2020. ThinkSport’s international sport and innovation event will be back on 12 and 13 May in Lausanne and will spotlight your business idea in front of investors, established companies, international sports organisations and a crowd of innovative entrepreneurs. Here is what’s in for you:

  • get selected for our start-up battle and pitch in front of an international, knowledgeable and sports-minded audience;
  • meet one-on-one with investors and industry experts who have the potential to take your business idea to the next level;
  • present your innovative products or services with a booth in the Demo Zone; and
  • meet other start-ups, national and international sport federations, established businesses and academics to share and learn.

Start-up battle – how it works
About 60 start-ups will be selected for the start-up battle and go toe-to-toe during different preliminary rounds on the first day. Each round will produce one winner who will then move on to the final, taking place on the second day. Each start-up will be given three minutes to make their pitches, followed by a Q&A session with the jury. The jury will be made up of experts from the academic, business and sports world. At the end of the final round, the audience will be given the opportunity to vote for its favourite start-up. This year, the start-up battle will be co-operated for the first time by Haskins, a sport-focused student association from the University of Lausanne (UNIL).

Exciting incentives and influential Award Partners
The incentives include prestige, prize money and potential collaboration opportunities with the Award Partners. So far, four influential Award Partners have confirmed their involvement in the start-up battle at THE SPOT: Eurovision SportSportradarSwiss Timing and UEFA will all oversee different rounds and potentially help some of the competing young entrepreneurs to develop and grow further. 

Follow in the footsteps of Spalk
Last year’s overall winner was Spalk, a start-up from New Zealand offering a virtual commentary studio for leagues and broadcasters.  Ben Reynolds from Spalk said after his triumph: “It’s incredible to see the diversity of not only the start-ups but also the innovation coming out of all the federations, the universities, and everything here. We saw THE SPOT as a great opportunity to get potential partners and interesting customers in one place to tell them more about the Spalk story. It was an incredible line-up of start-ups, so we feel very humbled to walk away with the big win today!”

Start-up event packages
More than 100 start-ups are expected to participate in the third edition of THE SPOT. Start-ups can sign up for three different types of event packages, either offering a delegate pass or also including different options to exhibit in the Demo Zone. All packages offer the opportunity to apply for the start-up battle and attend an invitation-only social event. There are also attractive early bird rates and special rates for ThinkSport members! Learn more here

ThinkSport has signed agreements with several incubators such as Le Tremplin, GSIC by Microsoft, leAD, London Sport, Sport Tech Tokyo and many more which will support and be joining in THE SPOT. A number of start-ups have also already confirmed their participation. 

In addition to the start-up battle, THE SPOT will feature a Marketplace and Demo Zone, where participants will be able to present and discover brand new products and solutions; a conference programme and workshops in unique and untraditional formats; and numerous networking opportunities.


Contact us at info@thespot2020.org, +41 26 692 63 77.